Mastering PPC for Shopify: A Complete Guide

Mastering Shopify PPC: The Ultimate Guide Pay-per-click (PPC) advertising is the foundation for e-commerce success. One of the most effective applications is among Shopify store owners looking to increase traffic and sales. In the competitive world of online retail, leveraging PPC effectively is often the difference between surviving and thriving. Our...

5 Brand Experience Trends for Spring 2024

More and more brands are realising that community engagement is crucial for establishing unique connections with their audience.The goal is to create interactive brand experiences, inviting followers to participate and immerse themselves in the brand.With spring coming and brand experiences thriving, here are five types of brand experiences that we...

What Are The Black Friday 2022 Statistics?

Black Friday 2022 sales are continuing, but as most of you probably know, the peak of Black Friday sales was on 25th November. So, we researched how the event played out this year, comparing the statistics of 2022 to those of previous years. For various reasons, Black Friday 2022 was predicted...

How to Build Backlinks for an Ecommerce Store [WITHOUT GUEST BLOGGING]

Link-building should be an important part of your SEO strategy. If you’re trying to get your ecommerce store to rank higher on search engines, you need to acquire some high-quality backlinks.https://youtu.be/pwURMjEqjSIIn case you don’t already know - a backlink is a link from one website to another. Google (and other...

How to Optimise Your eCommerce Website for Mobile Devices

Did you know that Google prioritises mobile first indexing. As mobile traffic continues to rise, it is more important than ever that your e-commerce site is mobile-friendly Here’s why mobile optimisation is essential for the success of your online store. Mobile Shopping Is on the Rise Mobile commerce is experiencing...