Category: Facebook Advertising

Maximising ROI: Integrating SEO, PPC, and Social Media

By Matt PykeIn Blog Posts, Facebook, Facebook Advertising, Instagram, PPC, SEO, Social Media Marketing, Social Media Strategy, UncategorizedPosted

The integration of Search Engine Optimisation (SEO), Pay-Per-Click (PPC), and Social Media isn't just a strategy but a necessity for maximising your Return on Investment (ROI). Whether you're just starting or looking to enhance your current strategy, this blog post is your guide to understanding how these powerful channels work...

5 Things Every E-commerce Store Could Learn From Pretty Little Thing’s Social Media Marketing

By Taylor HughesIn Blog Posts, Facebook, Facebook Advertising, Instagram, Marketing, Social Media Marketing, Social Media Strategy, TiktokPosted

As an online powerhouse, Pretty Little Thing (PLT) has prospered in the fast fashion market.Generating an annual revenue of over £700 million and counting, PLT is a great example of what an innovative social media marketing strategy and a distinct brand image can do for your business.Fast fashion is a...

Why Facebook Changed its Name and What Happens Now

By Matt PykeIn Uncategorized, Blog Posts, eCommerce, Facebook, Facebook Advertising, Instagram, Marketing, SEO, Social Media MarketingPosted

At last week’s Facebook Connect 2021 conference, founder and CEO Mark Zuckerberg announced that the company will no longer be called Facebook, and is now called Meta. Explaining the great change, Mark Zuckerberg said the company was increasing focus on two different market segments - one of its family of...

7 Reasons Why You Should Consider Using Facebook Ads

By Matt PykeIn Advertising, Blog Posts, Facebook, Facebook Advertising, Marketing, Social Media MarketingPosted

Have you considered Facebook advertising for your business before?Maybe you are exploring different potential avenues to promote your business online and you are weighing up the pros and cons.The goal of this article is to help you understand some of the benefits of using paid social media advertising to help...

Vertical Content: 5 Reasons Why It’s Here to Stay

By Matt PykeIn Advertising, Blog Posts, Blogging, Content Marketing, Facebook, Facebook Advertising, Instagram, Marketing, Social Media StrategyPosted

Nature of Phones Since the first smartphone was invented, IBM’s Simon Personal Communicator, vertical screens have been applied to the vast majority of devices. The vertical design allows users to operate the device using only one hand. A study in 2015 reported that users hold their phones upright 94% of...

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