Achieving a 162% Increase in Impressions for a Car Registration Plates Seller

PPC (Pay Per Click), SEO (Search Engine Optimisation)
Car Registration Plates Seller

Objectives

  1. Improve organic search visibility to drive more traffic and revenue.
  2. Expand content to fill keyword gaps and seize new opportunities within the industry.

Challenges

The client needed to increase their organic search visibility in a highly competitive market. They aimed to rank for keywords where competitors were performing well and to identify and target new keyword opportunities related to their industry and audience.

Results

145% Increase

In Clicks

26.4% Increase

In Organic Revenue

230% Increase

In Keywords in Top 3 Positions of Google

Strategy

Our team implemented a comprehensive SEO strategy focusing on:

  • Expanding site content to address keyword gaps and explore new keyword opportunities.
  • Optimising existing content to improve search rankings.
  • Implementing on-page SEO best practices to enhance visibility.
  • Monitoring and adjusting strategies based on performance data.

Conclusion

Through strategic content expansion and on-page optimisation, we significantly improved the client’s organic search visibility. The substantial increases in clicks, impressions, and keyword rankings translated into higher organic revenue and engagement. Additionally, the introduction of new landing pages contributed to revenue growth.

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